In a dynamic partnership with Vident, Berry Creative played a pivotal role in the repositioning and revitalization of this esteemed institutional asset management firm and specialized exposure solutions provider. Recognizing the need to propel the brand towards growth, Berry Creative, in tandem with Vident’s client partners, embarked on a journey to define the essence of the unified Vident brand. Through collaborative efforts, a strategic brand positioning, and a comprehensive visual strategy, encompassing a new logo, a vibrant color palette, and a cohesive visual identity system, were meticulously crafted to encapsulate Vident’s expert thinking, financial prowess, and operational capabilities.
The transformation extended beyond visual elements, with Berry Creative actively contributing to the development of an engaging corporate website that mirrors Vident’s newly defined identity. The result is a seamless integration of strategic thinking and creative execution, reflecting the essence of Vident’s brand in every facet of its online presence. Berry Creative continues to champion the Vident brand, extending its impact through various integrated communication assets, ensuring that the brand’s narrative resonates across diverse channels. To experience the evolution firsthand, visit Vident at https://videntam.com/.
In the realm of institutional asset management, Vident stands as a testament to the success that unfolds when strategic vision converges with creative expertise, a testament brought to life through the collaborative efforts of Vident and Berry Creative.
